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The IUP Journal of Business Strategy

March'17
Focus

Foreign Direct Investment (FDI) plays a significant role in the development of any country. Different studies on the impact of FDI portray mixed results. Some argue that investments in the primary sector tend to have a negative effect on growth while the same is not true for manufacturing where the effects are positive.

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Why Business Model Innovation Is the New Competitive Advantage
Service Development Strategies Employed by Public and Private Sector Banks in India: A Comparative Study
Deliberating Reforms: Public-Private Partnerships in Indian Water and Sewerage Sector
Industry Framework of Indian Art-Metalware Handicraft Industry: A Case Study
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Why Business Model Innovation Is the New Competitive Advantage

--Dilpreet Singh, Harpreet Singh and Namrata Sandhu

The focus on business model innovation has increased to a dramatic extent over the last couple of years. This paper contradicts Porter’s views about competitive advantage and highlights how business model innovation can serve as a competitive advantage. The study was purely approached from a theoretical perspective, and previous articles and papers based on competitive advantage were reviewed and analyzed in the present context. The study highlights that business model innovation can be a source of sustainable competitive advantage because for rival firms imitating an entire novel system is quite difficult compared to imitating a product or a service. The study also shows that business model innovators earn four times more returns than product and service innovators.

Article Price : Rs.50

Service Development Strategies Employed by Public and Private Sector Banks in India: A Comparative Study

--Dilpreet Singh, Harpreet Singh and Namrata Sandhu

Indian banks, both public and private, have constantly endeavored to improve service delivery and customer satisfaction. Private sector banks, despite their late entry into the industry, have consistently challenged and in some cases even surpassed the service quality standards of public sector banks. A number of studies have captured the issue of service quality from the customers’ perspectives; however, studies examining the bankers’ outlook on the same are rare. The current research is a path-breaking attempt to understand the priorities of the bank strategists with respect to service development. An empirical analysis of the views of 364 bank officials employed with 33 Indian banks and engaged in the development/execution of bank strategies reveals that though the preferred service development strategies of public and private sector banks vary, there is no significant difference in the importance given to service development strategies by both categories of banks.

Article Price : Rs.50

Deliberating Reforms: Public-Private Partnerships in Indian Water and Sewerage Sector

--Sumanth Inukonda

The paper analyzes the growing challenges within developing countries, such as urbanization, and consequent solutions emerging due to globalization. Public-Private Partnerships (PPPs) have been mooted to push forward the reforms in several sectors. Where the response has been lukewarm, strategic communication has been employed. Examining the contribution of PPPs to service delivery, public policy and public debate in the urban water and sewerage sector involves an irony. The PPPs have demonstrated strong public demand for better services, but they have been resisted widely, leading the policymakers to back down on their initial enthusiasm and make way for increased government funding. This paper argues the wider themes of freedom and justice have to be critically invoked within the context of globalization to understand the choices before policymakers. This calls for the emphasis to shift from the project-based strategic communication to a wider deliberation on reforms.

Article Price : Rs.50


Industry Framework of Indian Art-Metalware Handicraft Industry: A Case Study

--Vaishali Dhingra and Manish Dhingra

The case study highlights the factors affecting strategy formulation and the decision areas involved in art-metalware handicraft units of India where the output and its quality essentially depend on the artisans’ hand skills, their frame of mind and their willingness to contribute to their respective organizations. It will go a long way in suggesting the employers in art-metalware industry in specific that quality of work life measures can actually help the organizations in achieving their desired end. Growth is not the outcome of making strategies for dealing with external environment; rather the soft resources (artisans here) play a vital role in achieving the winning situation for a firm. The intention of this case study is to focus on those strategic aspects of art-metalware industry which need special attention of public associated with it. The work is an outcome of personal meetings with the artisans, manufacturers and exporters of handicrafts sector during the seminars/workshops held at EPCH Moradabad and the authors’ own research in this area.

Article Price : Rs.50
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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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